SOCIAL MEDIA

I am currently representing several international brands, including Patagonia and the Noosa Festival of Surfing. Through my social media management, my clients’ Facebook and Instagram followings are continuing to expand exponentially, sharing information such as upcoming events, sales, promotions and so on with an ever-growing audience.

The power of social media is rapidly being recognised as the most engaging and effective way to address a target demographic, bringing information not to a wide but random readership such as in print media, but to a specific audience directly related to or interested in your specific topic, business or industry. This being the case, marketing dollars are far more effectively invested in this form of direct online marketing.

Researching and developing the expanding reach of my clients’ Facebook and Instagram following, my business has enabled my clients to far more directly spread their message, increasing sales, improving interest and growing the market interest in ways that conventional advertising could not reach.

A LITTLE ABOUT ME:

I am a writer/journalist, graphic designer and website designer. I have worked extensively in print and online journalism for ten years, developing blogs and websites both in design and content for a wide range of clients to improve their online presence and readership. Clients have included:

  • Patagonia Australia & Byron Bay (currently as social media manager)
  • Australia’s Surfing Life Magazine
  • The Noosa Festival of Surfing (currently as marketing manager)
  • The Calmer Collective
  • Naked Treaties, Byron Bay
  • Common Ground Australia
  • ENTRY Fashion
  • TONI&GUY
  • Classic Malibu, Noosa Heads

As a graphic and web designer and journalist, as well as holding a degree in photography, my unique skill set enables me to create bespoke content for any client, developing marketing projects and online imagery and content for a diverse range of clients and purposes. Liaising with my clients, I create unique advertising material for both online and print marketing, proof reading, editing or creating from scratch the written content for any outlet in addition to developing the graphic content.

WHAT I OFFER:
Partnering with Common Ground Media, we have developed a range of packages to suit any size business, helping you expand and better utilise the powerful capabilities of social media.

Social Media is the marketing platform of today. Magazine advertising is costly, non-specific and hard to trace. In this world of posts, likes and tags, Common Ground Media helps you utilise this valuable, cost-effective platform, targeting your core demographic directly.

CGM1Common Ground Media works alongside you with your existing channels to ensure your success on social media. We liaise with you continually to ensure your business is being promoted in the way you need, featuring the latest and most relevant information from carefully researched sources. We develop a complete and in-depth understanding of your business to ensure your target market is engaged as effectively as possible to help your business achieve the outcome you desire.

All of your needs are catered to, including social media advertisement – a proven and cost-effective way to efficiently promote your business.

We offer four separate levels of social media management along with bespoke solutions to provide you with as much or as little support as you desire to maximise the effectiveness of your social media networks.

For more information or to discuss how we can help your business, contact us now on 0408 608 824 or 0409 788 133 

Included in all packages:

  • Sourcing and usage of relevant links, tags and hashtags to specifically target your key demographic.
  • Post scheduling developed specifically around analytics of your existing social media presence, targeting most popular days and hours of the day for your readership.
  • 1 x 1hr planning session at your premises or via Skype, during which we can begin an in-depth analysis of your business and its needs. This includes a review of your business development strategy and exploring new revenue opportunities using Social Media.
  • Listing in the Common Ground Australia online directory
  • Profile and/or cover image updated monthly (at your discretion) to reflect your continually changing and evolving business.
  • Registration and account setup (if required)
  • Regular creation and posting of fresh, relevant content
  • Engagement with your followers
  • Production of authentic content
  • Full-time monitoring and responding including weekends and all public holidays
  • Regular Security and Privacy checks
  • Analysis of target demographic and your viewing statistics to maximise post effectiveness
  • Consulting with you on any specific matters
  • Use of the very latest practices to ensure maximum results
  • Increasing your online exposure
  • Assisting in expanding brand loyalty
  • Assisting in generating new sales in new market areas
  • A choice of month to month or upfront billing

Common Ground Media

Package 1 – $499ex per month

Social Media Profile Revamp – we will help you source or create images and graphics to optimally represent your business through various channels.

We will work with you on content strategy, providing mutual support through a schedule of posts – twice daily, three days a week – to compliment and expand upon your existing posts.

1 x Social Media blast per quarter through Common Ground’s online channels, with a current readership of over 50,000.

Package 2 – $999ex per month

Monthly photo shoot or content creation to best represent your brand

Business Development strategy review, outlining revenue opportunities through Social Media

Social Media Profile Revamp – we will help you source and create images and graphics to optimally represent your business through various channels.

We will work with you on content strategy, providing support through a schedule of posts – twice daily, five days a week – utilising content and images supplied by you, in addition to our extensive stock image library.

1 x Social Media blast per quarter through Common Ground’s online channels, with a current readership of over 50,000.

Package 3 – $1499ex per month

Business Development strategy review, outlining revenue opportunities through Social Media.

Fortnightly photo shoot or content creation to best represent your brand

Social Media Profile Revamp – we will help you source images and graphics to optimally represent your business through various channels.

We will work with you on content strategy, providing support through a schedule of posts – twice daily, seven days a week – utilising content and images supplied by you, in addition to our extensive stock image library.

Blog on your behalf once a week

1 x Social Media blast per quarter through Common Ground’s online channels, with a current readership of over 50,000.

1 advertorial a quarter on Common Ground, featuring prominently on our website as well as in our weekly eNewsletter.

Security For Your Business (POA)

In addition to your social media management, Common Ground Media offers security for your business’s online profile. More and more businesses are falling victim to the unintentional actions of their employees. A single, naïve post from one of your employees or misrepresentation through shared posts can cause significant damage to a business’s reputation.

Common Ground Media offers, security, privacy and risk management training for your key personnel to give you the knowledge, skills and awareness to better manage your online security and the peace of mind in avoiding such risks.

Contact Common Ground Media today to discuss your company’s online security

Note:

Minimum 3mth contracts

Boosting on Facebook and any other advertising costs are additional expenses and we will be guided by your budgets.